Big increase in use of video-sharing sites

January 5, 2008

The Pew Internet & American Life Project has just released findings
showing that 48% of internet users have been to video-sharing sites such
as YouTube and the daily traffic to such sites on a typical day has
doubled in the past year.

Nothing too surprising there but the survey goes on to show that:

48% of internet users said they had ever visited a video-sharing site
such as YouTube. A year ago, in December 2006, 33% of internet users
said they had ever visited such sites. That represents growth of more
than 45% year-to-year.

15% of respondents said they had used a video-sharing site “yesterday” -
the day before they were contacted for the survey. A year ago, 8% had
visited such a site “yesterday.” So, on an average day, the number of
users of video sites nearly doubled from the end of 2006 to the end of
2007.

To read the full report click here http://www.pewinternet.org/pdfs/Pew_Videosharing_memo_Jan08.pdf